Influencers appear on the shop in two separate places, and they are edited separately. People mix these up, so the difference matters.
| What the customer sees | What it is called in admin | What it holds |
|---|---|---|
| A row of creator faces | Creators | One person: photo, handle, follower count, tagline, and the products they picked |
| A shoppable edit, e.g. "Priya's monsoon picks" | Top Creator Collections | A named, titled collection of products credited to a creator |
Both live at Admin → Homepage.
ChiselOpen HomepageAdmin → Homepage.
ChiselAdd the CreatorPhoto, name, handle, tagline.
ChiselPick their productsThe items they recommend.
ChiselOr build a CollectionA titled edit with its own page.
SystemLive on the shopShows as soon as the section is on.
Adding a creator
- Go to Admin → Homepage and find Creators.
- Press Create. Fill in Name, Handle (their social handle, e.g.
@priya.fit), Photo, Followers label (free text, e.g. "120K") and a short Tagline. - Under Picked products, choose the products they recommend.
- Save. Check the shop homepage.
Building a creator collection
A collection is the shoppable version — it gets a title, a subtitle and its own web address.
- In Homepage, find Top Creator Collections and press Create.
- Give it a Title customers will understand, e.g. "Priya's monsoon skin picks".
- Set the Slug — this becomes the web address. Use lowercase words with hyphens, and do not change it later, or existing links break.
- Add the Creator name and Creator handle so they are credited.
- Upload a Card image in portrait shape (2:3). A square or wide image will be cut off.
- Either pick products one by one, or use Product tags to pull in everything with that tag.
Turning the sections on and off
Each section has a switch on the Homepage screen. Turning a section off hides it from the shop immediately without deleting anything, which is the safe way to pause a campaign.
What does not exist yet Coming soon
- Creators do not have logins. Chisel staff enter everything on their behalf.
- There is no commission or tracking link per influencer. If an influencer should earn on sales, that is a partner store, which is a different thing with its own dashboard and commission.
- No scheduling — a collection goes live when you save it.